The #1 Lie About Pinterest

There is a certain lie about Pinterest that is causing millions of business owners to believe that they can't use it for their businesses.

This misunderstanding is causing them to miss out on tons of free exposure and traffic. Not to mention, tons of potential customers!

You see, many service-based business owners believe that you can only use Pinterest if you have a product based business and that is FALSE!

There is a completely untapped strategy for how service based business can use Pinterest and get all of the same benefits of product based businesses, and MORE.

Here is a hint:

Service based businesses rely upon their expertise and information to add value and entice prospective clients.

Well I'm going to demonstrate how you can showcase your knowledge and skills on Pinterest to gain exposure and credibility within your industry.

So without further ado, I present to you:

The Best Way for Service Businesses to Leverage the Power of Pinterest

Start sharing your information and education on Pinterest.

The best way to do this is to turn your information into an image by creating an Infographic.

  • Infographics are highly valued and go viral FAST.

  • The better (more relevant and interesting) the information you share the more interested people will be in clicking through to your site and learning more.

  • Putting together interesting stats or helpful information establishes your credibility and the value of your services.

Here is a great example of a infographic pin:

What information could you use to create an infographic?

To learn the best practices for effectively using Pinterest your your business check out my comprehensive training course by clicking the link below:

If you have any questions about how to use Pinterest for your service based business, please leave them below.

I will personally be reviewing all comments.

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  1. Rebecca Zaiden says:

    Got some great ideas from this, Melanie! I might come up with some cute wedding infographics that lead people to, one of my other projects. Thanks for the info!

    Reply to this Comment
    • Melanie Duncan says:

      Wonderful! Can’t wait to see.x

      Reply to this Comment
  2. Linda Miller says:

    Glad to see you address this issue because this is exactly why I fismissed Pinterest. Now I need to give it further consideration.

    Reply to this Comment
    • Melanie Duncan says:

      Wonderful Linda!

      Reply to this Comment
  3. Judith says:

    The main focus and highest percent profit for my business is offering adventure team building to corporations. While I see your point about highlighting services on Pinterest, is this anything a corporation would ever look at? I also teach outrigger classes, as well as Hawaiian craft classes to groups and individuals, but it’s such a small profit percent, I’m thinking that “working” Pinterest for it would not be an effective use of my time.

    Reply to this Comment
    • Melanie Duncan says:

      Hi Judith – You could use it for branding purposes to show photos from all of the great events you put together and send it to potential corporations.

      Reply to this Comment
  4. decorating den franchise says:

    Pretty great post. I simply stumbled upon your weblog and wanted to say that I’ve really enjoyed surfing around your weblog posts. In any case I’ll be subscribing in your feed and I hope you write again very soon!

    Reply to this Comment
  5. MaryLee says:

    Hi Melanie,

    I listened to your webinar last week and I ordered the pinterest program for $67. Though it was charged to my bank account – I don’t have a receipt for the product. I’m also not sure how I’ll receive it. Is it a download or will I receive it through the mail?

    Thanks so much and I’m already using some of your suggestions!!

    MaryLee Trettenero

    Reply to this Comment
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